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Mumchimp

29 researched packs

Business ideas that sell to consumers

Here the person paying is a member of the public, usually at a moment when something has gone wrong or come due. Consumer ideas trade the long B2B sales cycle for a short one, and trade account management for the harder problem of being findable at the exact moment of need, which is why the distribution check does most of the work on these packs.

Every pack on this page cleared the same six checks, real pain, durable value, room past incumbents, a solvent payer, a route to distribution, and legality, and then survived an adversarial review. How the filter works, and the kill log lists what it rejected.

See the whole catalogue.